Apryl McIntosh-Smith, manager of reggae singer Ras-I and a leading figure at Niche Entertainment Group, has died. Reports from the Jamaica Observer, The Gleaner and IRIE FM say she passed away on Saturday, October 24, while in Gran Canaria, Spain.
McIntosh-Smith also served as director of education at the Jamaica Reggae Industry Association. She was attending WOMEX 2026 through a Caribbean programme supporting women-led music businesses and international industry connections.
Ras-I’s public tribute remembered a relationship that extended beyond management into friendship and family. JaRIA chairman Ewan Simpson, speaking to The Gleaner, highlighted her work in artiste development, production and industry education.
A confirmed cause of death has not been announced in the reports reviewed. Her professional legacy includes helping Jamaican performers build teams, develop their careers and reach audiences abroad.